Jowissa
Since its establishment in 1951, the Jowissa brand has produced multifaceted Swiss watches of exceptional quality. As an independent family business currently in its third generation, the brand has remained true to its ideals, first defined in the tranquil surroundings of Bettlach, in the canton of Solothurn. Here, great craftsmanship and cutting-edge production come together to create refined timepieces that combine style and sophistication. As a high-quality “Swiss Made” watch brand, Jowissa offers outstanding value for money in addition to the refined sense of style. The Jowissa brand was founded in 1951 in the Swiss town of Bettlach, in a region that has traditionally been renowned for the art of watchmaking. The brand name is derived from the name of the founder, Josef Wyss, whose vision for a new Swiss watch that is both fashionable and a treasured piece of jewellery came at just the right time. The wristwatch became the new accessory of choice in the 1950s, and with the launch of a sophisticated, fashionable, yet affordable watch collection, Jowissa immediately captured the spirit of the age.
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